2017年12月英語四級閲讀考前指導試題

Questions 61 to65 are based on thefollowingpassage.

Here’s a case study for would-be MBAs to consider：the success of H international supermarket chain based in New Jersey(the“H”in H Mart stands for Han Ah h means“one arm full of groceries”in Korean) first H Mart opened in Queens，New York in 1982，as a corner there are stores in 11 states，Canada and Britain.A new one recently opened in Cambridge.

Massachusetts，an affluent city outside Boston.

The future looks bright for Asian supermarkets like H ngs of Asian-American households outpace the American r spending exceeds all other groups，too，according to Geoscape，a they spend more of their money on groceries than the average America Asian delicacies can be hard to come by：few Americans are likely to see durian or bamboo shoots in their local specialty ingredients are only to be found at a premium(高價)in up-market grocery stores，or miles away,in ethnic markets in older Asian neighborhpods.

Americans have developed greater appetite for cooking and eating Asian foods， 2012 aurant sales of Asian foods topped $1.5 billion，according to Mintel Group.a arch gh Latin foods are a bigger market，the popularity of Asian foods is growing ing imports like seaweed and sashimi are now fashionable gh the rate of growth is expected to fall，sales are likely to keep rising.

Yet most Asian grocers have not made efforts to reach new customers，says Jeffrey Cohen，an analyst at IBIS World,an industries shops are located in minority enclaves，and do little to market themselves to other ped car parks and dingy interiors fend off customers used to the bright fluorescence(熒光)of mainstream edients labeled with poorly-translated English Can leave shoppers bamed.

A few Asian grocery chains have caught on，opening stores in more diverse suburbs，paying attention to cosmetic niceties(細節)and marketing more r than H Mart，there are Califomian chains such as 99 Ranch Market and Shun Fat Supermarket，which have been expanding to the American former was even featured in a humorous uTube music vide—“Asians Eat Weird Things”—which has attracted more than 900，000 e weird things may not seem so weird after all.

makes the future ofAsian supermarkets so bright?

income and spending ofAsian-AmeriCalls.

B. High income ofAsians and unreachable Asian foods in local American shops.

expenditures of Asians on grocery.

earnings of the other groups.

are the benefits ofAmericans’growing appetite for Asian foods?

A. The increasing sales and popularity ofAsian foods.

expansion of Latin food market.

growing fondness of cooking.

AmeriCans’good cooking skills ofAsian foods.

t are the reasons for the unreachability ofAsian groceries to Americans?

A. AmeriCans’dislike to Asian foods.

B. Asians’unwillingness to do business with AmeriCans.

C. The poor shopping environment and confusing English introduction of the goods.

D. Americans’dislike to the English introduction of the goods.

do Asian do to develop their groceries?

A. Open stores in suburbs and improve shopping environment.

B. Market shops to more AmeriCans.

C. Make use of the mass media.

ofthe above.

call be inferred fi'om this passage?

n supermarkets will become more and more popular.

B. Latin foods are less popular than Asian foods.

icans’incomes are lower than the Asians’.

D.H Mart is all American international supermarket chain.

makes the future ofAsian supermarkets so bright?什麼因素使得亞洲超市的未來一片光明?

income and spending ofAsian—Americans.亞裔美國人的.高收入及高開支。

income ofAsians and unreachable Asian foods in local American shops.亞洲人的高收入以及美國當地商店買不到的亞洲食品。

expenditures ofAsians on grocery.亞洲人在食物方面的高花銷。

earnings ofthe other groups.其他族羣的低收入水平。

答案：

B A C D A